Page 25 - Catalogue Export 2021
P. 25
Sieur d’Arques presents the result occasionally abstract work all over the
of its collaboration with visual artist world: France, Belgium, Luxemburg,
Designer VanBinh, who has created Monaco, the U.S.A. and very shortly,
the packaging of the new Premium China.
wine in the Première Bulle range. He works the raw materials in
A high-end wine his workshop situated between
Carcassonne and Limoux. From
When Sieur d’Arques and VanBinh got
together they came up with the crazy the casting of bronze to the use
notion of dressing a bottle of wine of explosive material, from clay to
with a metal sculpture. bullet impacts, from the compression
of metal with weights or abstract
The visual artist therefore selected painting on canvas or calligraphy,
his favourite raw materials to fashion his work embodies the emotional
an original work of art: a hand-forged charges that shape our existence
compression of bronze and metal and communicate a decidedly
with a magenta patina. contemporary message.
The complex challenge of transposing
this unique work of art into packaging
has been achieved through the use
of technical expertise and innovation.
It should be noted that this unusual
packaging, with its unique texture,
reveals another facet of its design
when exposed to ultraviolet light.
VanBinh: an artist with
metals
World-famous French artist VanBinh,
a graduate of the Ecole Supérieure
des Arts Appliqués Duperré (Paris
3), exhibits his contemporary and
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