Page 45 - Catalog ITCS
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C/16                               Jeremy Haydn-Davies  (Sales Director)     Thierry Soto (International business manager)
                                                                        Tlf: +44 1952 230055
                                                                                                      M: +44 7483 984622
                                     Earthpouch                         Email: Jeremy@sirane.com/     Email: thierry.soto@sirane.com/       ENGLAND
                                                                        http://www.sirane.com
      TO WHOM IT OFFERS VALUE AND WHAT VALUE        To whom                                                      What value
                                                   Companies  that  pack  fresh  products  ready  for  consumption  that  require  a  controlled  Increases the value proposition due to its recyclable, compostable nature and manufactured
                  Agri-food sector companies       atmosphere (E.g.: Salads, fruits, seeds, etc.)             based on renewable raw material contributing to the environment.


                  Companies that process organic matter and plastic
                  outside the agri-food sector

                                                   Companies that offer packaging solutions to the agri-food sector  They don't have official distributors. Open to potential collaboration relations with companies
                  Companies that offer technological solutions and                                            in the sector for the distribution of the product in Spain/France.
                  services to the agri-food sector

                  Companies that want to invest (or diversify) in
                  other activities
                                                   Entities fostering Circular Economy in general              Benchmark of Good Practice to spread in its region Facilitates intensive waste management
                  Local authorities, R&D centres, entities that                                                as paper is easier to recycle than plastic
                  promote circular economy in general

                             Contribution to environmental impact                             Contribution to economic impact               Contribution to social impact
                         - Minimum environmental impact (100% recyclable through “paper” container)   - Increases the value proposition of the product, due to its recyclable   - Easy to recycle (with paper flow)
      Design for Circularity                                                                nature.
      Maintenance/Repair   - Does not use any plastic                                       - The raw material is renewable/forest sources, i.e., a tree uprooted, a   - Elimination of plastics, which are a serious
      Reuse and recirculation                                                               tree is planted but can come from recycled pulp.
      Remanufacturing    - Reduces food waste, as it helps keep food in good condition. Thus it can be consumed during more   - It is designed for direct use in standard machinery. The company   problem for society
      Revaluation        time avoiding waste.                                               also supplies specific machine if necessary.    - Same features but with better environmental
      Recycling                                                                             - The waste is composted, which facilitates the work of conventional
      Energy recovery                                                                       recycling plants, while increasing the number of jobs in composting   impact
      Product as a Service                                                                  plants.


    VALUE PROPOSITION FOR “END USER”                 IMPLICATIONS FOR “END USER”                       PHOTOS / IMAGES                    REFERENCES ALREADY INTRODUCED
                                                                                                                                                 IN THE MARKET
    [Information addressed to USER PACKING COMPANY in its production   [Information addressed to USER PACKING COMPANY in its   Earthpouch
    process, rather than to END CONSUMER]          production process, rather than to END CONSUMER]
    -  Suitable  for  cereals,  granola,  flours,  dry  or  low  moisture
    products that do not necessarily require a controlled atmosphe-  - Substitution of its initial product with the new one,
    re.                                            made from recycled and renewable materials such as
                                                   paper/cardboard.
    - Does not contain plastic and is recycled with paper  - The price depends on different factors: what type of food
    - Certificates EN13432 and ASTM D7081 on industrial compostability  goes inside, measures, place a window to see what is inside
    - Heat-sealable coating, barrier against fat, water and moisture  - It is designed for direct use in standard machinery. The       Empresa The Cornsih Seaweed- England
    - It is possible to print with organic inks    company also supplies specific machine if necessary.                                      Packaging of dried seaweed
    - Manufactured from a source of renewable material  - It is important to inform the final consumer that the                      Empresa John McCambridge- Dublin
    - At the end of its shelf life it descomposes in only a few months  container to which it must be removed is the blue           Oatmeal porridge
    -  Reduction  of  packaging  and  sustainable  transport  (occupies  and   container (for treatment of paper matter) or brown                     Empresa  EatTroo- England
    weighs less)                                   (organic matter)                                                                                         Granola packaging
    -  Extends  the  shelf  life  of  the  product  depending  on  many  criteria,   - Valid only for packing fresh products.
    especially the product. For example, if you need a protected atmosphere,   -  They  are  developing  several  formulas  to  obtain  a
    if you need to put a barrier in the film, etc.  packaging  that  can  even  be  placed  in  an  oven,  contain
    - Biocompatible with both food and people      liquids or food with a lot of fat.
    - Water-based ink also degrades
    - Company with experience in making products for the packaging and
    protection of food.                                                                                                                                           45
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